Campari Australia appoints new Commercial Director

31 October, 2018 by Andy Young

Campari Australia has announced the appointment of Peter White as its new Commercial Director Australia and Pacific Islands.

White will bring a wide variety of experience with him to Campari Australia, having worked in a variety of sales, category and marketing roles with leading FMCG businesses in both the UK and Australia.


Campari’s Managing Director ANZ, Simon Durrant, said: “Peter brings continued diversity to our organisation with a knowledge of sales, markets and channels which will significantly benefit Campari.

“He is a strategic thinker and an authentic leader who has a proven ability to unlock team potential whilst delivering positive business outcomes. We look forward to him joining Campari Australia’s Executive Team.”

White joins from Frucor Suntory where he is currently the Sales Director with responsibility for sales and category functions. Prior to this Peter, enjoyed a 12-year career with Wrigley holding a variety of commercial roles.

White will join Campari Australia on 7 January 2019 and will be located in its Sydney office.