Entries for 42BELOW Sustainable Showcase closing soon

19 October, 2018 by Andy Young

The 42BELOW Sustainable Cocktail Showcase aims to ensure #TheFutureDoesntSuck and there are just a few days remaining for Australian and Kiwi bartenders to enter the sustainable cocktails.

The 42BELOW Sustainable Cocktail Showcase will see bartenders from around Australia and NZ creating and entering their best sustainable cocktails. But like the clock on our planet, the clock on this comp is ticking. As of 11pm, Saturday 20 October, when many of Australia’s finest bartenders are mixing up many of our finest planet-saving cocktails, only 42 hours will remain until the deadline of 5pm, Monday 22 October.


The prize is described as being an “amazing – and most importantly, sustainable – life-changing experience” and in the words of 42BELOW: “This is not a normal competition, this is not a normal prize, and the winners won’t come back as normal people”.

42BELOW has drawn inspiration (or disgust) from the giant mess of plastic and trash floating in the Pacific Ocean – now five times the size of New Zealand – to create this competition. It aims to promote and celebrate the great work bartenders are doing to create cocktails which are sustainable and delectable.

“We like to do the right thing by planet Earth, but it seems not all humans are on board with this idea,” said 42BELOW Vodka Professor Jacob Briars. “The 42BELOW Sustainable Cocktail Showcase aims to change some minds by demonstrating how being sustainable can be both easy and tasty, and we hope to see some amazing new drinks created for this cause.”

Entries can be submitted via the 42BELOW Facebook page until 5pm, Monday 22 October – and will be judged for their creativity, sustainability and popularity. Entries must also be shared via entrants’ Instagram pages with the hashtag #42BELOW to be complete.

The Top Competitors will be announced on Thursday 1st November, while the voting period will run until January 2019. Two Australian and two Kiwi winners will be announced on Friday 8th February 2019.