Aldi wins Roy Morgan Liquor Store of the Year

23 February, 2018 by Andy Young

Aldi Australia has been named as the Liquor Store of the Year at the Roy Morgan Customer Satisfaction awards. The awards recognise the leading businesses in the Roy Morgan Customer Satisfaction surveys, and so are voted on by the customer themselves.

Aldi was understandably delighted with the award, which the company said reflected its range, quality and value.

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Jason Bowyer, Aldi Australia’s Wine and Champagne Buying Director, said: “At ALDI Australia, we were delighted to win the Roy Morgan Customer Satisfaction Award for Liquor Store of the Year 2017. We believe that all our products, from our award-winning $19.99 Monsigny Brut Champagne to our red and white wines, deliver exceptional value, quality, and consistency. It’s great to see our customers across Australia agree.

“Our success is based on the close relationships we have with our suppliers, who all share our passion for awesome quality. Aldi partners with some of the best producers and winemakers both in Australia and internationally, which means we can deliver exceptional quality, value and consistency to our customers. Our partnerships with our suppliers are focused on a desire to see the customer win with great-tasting wines at unbeatable prices.

“One such partner is Alberto Antonini, named by Decanter Magazine in 2016 as one of the world’s most influential wine-makers. Aldi Australia approached him directly make great wine for Aldi and the result is the 2015 Corte Carista Chianti Superiore ($9.99), offering our customers Tuscany’s finest, at incredible value, which is in store now.”

Aldi Australia began to offer liquor in Victorian stores in 2003 and since then has gone on to offer liquor in more than 300 ALDI stores in NSW, ACT, VIC and WA, and the company said it is committed to growing its offer across Australia.