Spirits Platform to distribute Gruppo Montenegro brands

05 August, 2020 by Andy Young

A collection of iconic Italian spirits , including Amaro Montenegro, Select Aperitivo, Vecchia Romagna Brandy and Rosso Antico Vermouth, will join the Spirits Platform brand portfolio from next month.

Effective from 1 September, spirits from Gruppo Montenegro will be available through Spirits Platform, whose CEO Mungo Gilchrist said he was looking forward to growing the brands in Australia.

Advertisement

“We are excited to become Gruppo Montenegro’s distributor in Australia. We look forward to build the Montenegro brands, which perfectly complement our carefully curated spirits portfolio, and further enhance trade and consumer appreciation of these growing premium spirits segments,” Gilchrist said.

The portfolio of brands includes Amaro Montenegro, which has been made with the same secret blend of 40 botanicals for more than 130 years and more recently was named World’s Best Bitter at the 2017 International Wine and Spirits Competition and Best in Show Liqueur at the San Francisco World Spirits Competition in 2018.

Marco Seminaroti, Regional Director of Gruppo Montenegro said: “We are delighted to partner with Spirits Platform. Together there is a great growth opportunity for our premium brands building on the solid foundation already established. We look forward to unleashing the full potential of our portfolio in the Australian market.”

For more information on the brands, contact your local Spirits Platform representative.