Swift + Moore signs Maison Villevert
Swift + Moore has continued its recent run of signing new brands with the entire portfolio of Maison Villevert’s premium spirits now available through the distributor.
Located in the heart of the Cognac vineyard, Maison Villevert specialises in the creation and production / distillation of super-premium spirits made from grapes. The brands in the portfolio include G’Vine Floraison, Nouaison by G Vine, La Quintinye Vermouth Royal, Excellia Tequila and June Liqueur.
Speaking about the new additions, Swift + Moore’s Sales and Marketing Director, Raff Palermo said: “We are delighted to include such an eclectic range of luxury brands to our portfolio. Maison Villevert, it’s people and brands share similar values to our own and have a deep sense of family, place and rich stories to draw upon”.
Jean-Sebastien Robicquet, founder of Maison Villevert, added: “At a time when more people than ever are enjoying well-crafted spirits in Australia and across the world, we are excited to be joining one of the most dynamic and upcoming distribution businesses in the country.
“As a business born from a belief in blending heritage and tradition, with innovation and modernity, we have found the perfect partner in Swift & Moore, who are drawing from a rich legacy in Australian spirits while bringing a fresh modern approach to brand building and distribution”.
The new additions adds to a busy time for Swift + Moore after the company revealed Archie Rose, East Imperial, Till American Wheat Vodka and George Remus Straight Bourbon Whiskey had all signed on.
At the time CEO Michael McShane told TheShout: “Australia is a vibrant market and it is a market where people do love brands and the younger legal-age drinkers in particular are looking for experiences. They are looking for brands that are authentic and all these deals are designed to help deliver on these consumer expectations.”
All the new partnership brands will be distributed by Swift + Moore throughout Australia via broad range wholesalers and those interested in finding out more can head to the Swift + Moore website.