WCA to host USA 360
With the United States of America still a hugely important market for Australian wine producers, Wine Communicators of Australia (WCA) is hosting a USA 360, which will focus on premium wines from the US, to help understand the premium tastes of the country’s wine drinkers.
The event will be held in Sydney on 28 May and will give attendees the opportunity to learn more about one of Australia’s biggest export hopes and their take on wine.
The event will be led by a keynote speech from Senior Export Manager (The Americas) for Casella Family Brands, Matt Tallentire.
The WCA saidL “At the helm of one of Australia’s biggest exports to the USA for just under half a decade, Matt has his finger solidly on the pulse of what makes and breaks in the US and will share his insights on the market, its current performance, and his thoughts about the opportunity for Australian wine in the US.”
Attendees will also hear from a wine expert who will talk about the key US wine regions and popular styles before a tasting of a range of premium US wines. The will include the iconic Cabernet Sauvignons from Ridge Estate and Stonestreet. The wines have been selected to showcase the most popular categories – including Chardonnay, Pinot Noir and Cabernet Sauvignon.
The USA 360 event is a continuation of the popular ‘360’ event series that the WCA NSW Chapter has instigated in an effort to give those who work in wine a look further afield than our domestic playing field, and learn more about how to be competitive in international markets.
You can find out more about the event and how you can book your space on the Wine Communicators of Australia website.